Vincent Banal

- Management of cross functional projects supporting the development and implementation of Group’s strategy - Realisation of ad-hoc analysis to support yearly strategy review - Identification of new business opportunities and definition of new business models - Definition of Group strategies for specific market segments, including calculation of related business plans - Participation to M&A projects on products and sales related topics

- Development of product strategies - Definition of technical differentiation guidelines between brands - Realisation of ad-hoc analysis and recommendations concerning product specific topics - Analysis of competitors’ portfolio and market approach

- Interface between R&D and sales companies to translate customer needs into technical specifications - Consolidation and prioritisation of customer requirements - Coordination and preparation of business cases - Participation to “Brand Portfolio” project (analysis and proposals to align positioning between the different brands)

- Definition of specifications and price positioning for new products - Preparation of market launch packages - Adaptation of existing product range to market evolution - Follow-up and analysis of the Norwegian automobile market - Definition and tracking of monthly promotional activities

- Re-launch of "Club SFR Multimédi@", a club targeting high value costumers: positioning study, creation of new exclusive contents and advantages, re-launch of the web site - Monthly churn analysis and reporting

- Follow-up of the Transit van range: product specifications, pricing, sales support, competitor analysis - Management of direct marketing campaigns - Creation of tools and argumentation to support sales force