Vishakha Tyagi

Activation planning and coordination of DHL's global partnerships with world class events across sports, culture and lifestyle Coordination with Partnership activation and digital agencies for development campaigns and local activations with over 20 + markets and Bu'S Update and refreshment of partnership related assets such as calendars, templates and newsletters Update and refreshment of corporate database and Yammer platforms

Manage global advertising portfolio for major clients of the Imperial Tobacco group Co-create global brand equity and strategy, activations, toolkits and corporate identity guidelines for over 20 markets Liaise with global agency partners for local projects in a challenging product segment sensitive to heavy legal restrictions Manage the German digital and on ground marketing business for sushi retail brand, Sushi Daily

Responsible for implementing the Sales Strategy and generating sponsorship revenue for 3 national sports franchises in India under owner driven team :- Reported to CEO and Head of Commercial Operations Suggested activation strategies to clients to maximise their sponsorships and ensured delivery of all commitments during the season Key Clients worked with include Gulf Oil, DBS Bank, Spykar Apparels, Motorola, amongst others