Vishal Ramchandani

• Supported in the planning, implementation, and optimization of SEA campaigns (Google Ads & LinkedIn Ads), boosting lead generation by 15% through data-driven keyword strategies. • Conducted analysis and evaluation of campaign data using Google Analytics & HubSpot CRM to identify optimization potentials, refining CTRs by 11%. • Created performance reports and presentations, enhancing stakeholder visibility into campaign ROI.

• Developed content-rich Meta ad strategies that increased campaign conversions by 27% while ensuring alignment with brand identity. • Led creative briefing sessions with design teams to translate brand positioning into visual assets and social content calendars. • Created data-driven performance reports and storytelling decks for internal and external stakeholders. • Worked closely with cross-functional teams, improving internal communication flow and streamlining creative approvals.

• Managed content creation and scheduling for social media platforms, improving audience engagement by 20% across Facebook, Instagram, and LinkedIn. • Drafted editorial content and developed internal marketing presentations to support campaign strategies and stakeholder alignment. • Coordinated influencer campaigns and contributed creative content ideas for social posts to drive organic growth.

I've sharpened my ability to turn consumer insights into data-backed brand strategies, blending research, storytelling.