Yasin Arafat

Executed end-to-end digital campaign trafficking through DCM, including media plan setup, programmatic campaign creation, and implementation of tracking tags, click URLs, and ads. Conducted campaign QA and data accuracy checks to ensure correct setup, tracking, and delivery across programmatic platforms. Monitored campaign performance through platform and third-party reports, optimized campaigns, and collaborated with clients to resolve trafficking issues.

Gained practical exposure to banking operations, financial transactions, deposit management, investment-related activities, and regulatory requirements. Assisted with documentation and administrative processes while developing an understanding of financial accounting and banking procedures. Developed practical knowledge of customer account services, financial products, and day-to-day operations within a commercial banking environment

Core Coursework: Enterprise Resource Planning (ERP) / SAP, SAP S/4HANA, Business Intelligence, Business Process Management (BPM), Management Accounting & Finance, Information Systems & IT Management, Database Management / SQL, Business Process Management, Financial Accounting & Controlling, Busines

Core Coursework: Corporate Financial Reporting, Advanced Financial Accounting, Strategic Management, MIS, Advanced Management Accounting, Production and Operation Management, Business Finance, Marketing Management