jaikanth sekar

Utilizing data to: - To create more rewarding experiences across the digital landscape - To better understand audiences and how content resonates with consumers - To gain understanding of online behavior to reach the customers likeliest to engage - To create a personalized experience across all devices. - App Store Optimization , Mobile Marketing.

Brand Management . Handled a Team of 4 members in the organization. - Design, build and maintain our brand identity on digital & social media assets - Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns - Drive traffic, Instrument conversion points and optimize user funnels - Measure and quantifiably report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Creating and implementing targeted digital marketing solutions to drive traffic and increase conversion. Growing brand awareness through digital marketing channels to increase profitability. - Online strategy - Google analytics - tracking and experiments - E-commerce conversion optimization - Content management and SEO - Marketing automation - Development of web applications - Adwords and Facebook campaigns. -PPC Management and Bing campaigns -Brand Management