Adina-Ioana Lates

• A 6-month intensive professional training program for UX Designers, focused on UX process and methodologies, design thinking, information architecture, research, wireframing, prototyping, responsive design, usability testing, and visual design. • Created a responsive web app and a native app. Conducted the entire product design process, from ideation, research, interviews, prototypes that were iterated through user testing, and finally delivered polished interactive prototypes and design documentation.

Conducted various projects on content writing, editing, translating, proofreading and transcribing. Past clients include: Green Crescent Translations US, FashionUp.

• Worked with a cross-functional team, coordinating educational and fictional projects, from text editing, copywriting, to making design and illustration decisions, improving sales and overall client satisfaction. • Author of more than 6 children’s books, that became Booklet’s bestsellers 3 years in a row. • Co-editor of the English Workbook for 5th grade students, winner of the national auction, project that resulted in significant sales growth, greatly improving the visibility of the company.

• Wrote theatre and performance-related articles, that represented an X-ray of the cultural life in Bucharest, for informative and educational purposes.

• Created an original production that consisted in an installation, visual art and multimedia performance, heightening the audience’s experience and engagement during the event (with more than a thousand people present). • Designed the section’s branding, as well as a comprehensive website for promoting the event and research results.

Erasmus Scholarship