Alexander Decker
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Alexander Decker
- 7 months, Jul 2022 - Jan 2023
Marketing Intern
Allianz Kunde und Markt GmbH
• Conceived and managed five campaigns to increase registrations and logins for Allianz’s customer portal; ideated campaign visuals and steered creative process with agencies and key stakeholders • Constructed and optimized web pages for improved UX, conversion rates, and SEO performance • Prepared and evaluated analytic measures to derive data-driven insights on a macro- and micro-level
- 11 months, Aug 2021 - Jun 2022
Working Student
Lilio Health
• Developed presentations and video material for various pitches at accelerator events and roadshows
- 3 months, May 2021 - Jul 2021
Digital Marketing Intern
Lilio Health
• Led traction campaign with a five-figure budget to gauge product interest; generated traffic through social and search ads; achieved a cost-per-order 50% below predetermined cost ceiling • Headed Lilio's website launch; conceived UI and UX design, crafted marketing copy, and coordinated stakeholder efforts • Set up KPI dashboard in Google Data Studio to keep C-levels up to date on key campaign metrics
- 3 months, Jun 2019 - Aug 2019
Business Process Intern
BAUER Equipment America
• Built an internal informational tool depicting all company processes to optimize collaboration • Coordinated migration of department data from legacy systems to Microsoft SharePoint • Extracted, organized, and transferred data into SAP Material Management system
Ausbildung von Alexander Decker
- 1 year, Sep 2023 - Aug 2024
MSc Strategic Marketing
Imperial College Business School
- 5 months, Aug 2021 - Dec 2021
Semester Abroad
Indiana University Kelley School of Business
- 3 years, Sep 2019 - Aug 2022
BSc International Business Administration
WHU - Otto Beisheim School of Management
Sprachen
German
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
French
B1-B2 (Gute Kenntnisse)
Chinese
A1-A2 (Grundkenntnisse)
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