Andra Petrosan

Angestellt, Marketing Campaigns Manager, Avira
, Germany

Fähigkeiten und Kenntnisse

Marketing
Email marketing
SEM
AdWords
Google Analytics
Site Catalyst
Web Analytics
Targeting
Customer segmentation
Online Surveys
Project management
SEO
Reporting
Strategy
Conversion Optimierung
CRM

Werdegang

Berufserfahrung von Andra Petrosan

  • Current 12 years and 4 months, since Feb 2014

    Marketing Campaigns Manager

    Avira

    Responsibilities: - Define the CRM strategy for more than 70 M free and paid customers - Manage campaigns on various channels: product, emails, landing page and website - Continuously optimize through AB tests the materials for the campaigns - Work on a daily basis with Site Catalyst and other analytics tools, to identify growth opportunities and to analyze the current data - Manage complete campaign process – from creative brief to post-launch analysis

  • 9 months, Jun 2013 - Feb 2014

    Marketing Freemium Segment Manager

    Avira
  • 1 year and 6 months, Jan 2012 - Jun 2013

    Website Conversions Specialist

    Avira
  • 8 months, Jun 2011 - Jan 2012

    Paid Ads and Online Marketing Specialist

    Pubstory Bucharest- Online Marketing Agency

  • 1 year and 3 months, Apr 2010 - Jun 2011

    Online Marketing Specialist

    Holosfind - Online Marketing Agency

Ausbildung von Andra Petrosan

  • 1 year and 9 months, Oct 2008 - Jun 2010

    Business Administration

    Academy of Economic Studies, Bucharest

    - Marketing - Strategic Management - Organizational Leadership - Project Management

  • 2 years and 9 months, Oct 2005 - Jun 2008

    Business Adminstration in French

    Academy of Economic Studies, Bucharest

    - Marketing - Database Management - Financial Management - Business Ethics - Negotiating Techniques

Sprachen

  • English

    C1 (Fließend)

  • French

    C1 (Fließend)

  • Romanian

    C2 (Verhandlungssicher / Muttersprachlich)

  • German

    A1-A2 (Grundkenntnisse)

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