Andreas Weidner

Boosting customer experience and maximizing the profability of stores. Turning spaces into experiences and customers into fans. Create and deliver a unique global Silhouette Retail Experience/Retail Concept. Develop and Roll-out a unique, distinctive global Retail Identity, e.g. Brand Experience Stores. Introduce, track & analyze commercial KPIs constantly, improve the Retail strategy & results/performance. Responsible for Retail P&L. Ensure operational excellence and implement a staff training program.

Boosting the Customer Experience and maximizing the profability of stores. Turning spaces into experiences and customers into Fans. Mai 2021 - October 2022 as external Consultant. October 2022 - October 2023 as internal permanent employee.

CREATING PHYSICAL RETAIL-/WORKING SPACES and DIGITALIZATION belongs together to create a human, holistic, seamless OMNICHANNEL EXPERIENCE - for PEOPLE and BRANDS. Analog and digital Consulting Future Retail Future Workspaces

Dozent an der Fachhochschule Düsseldorf, University of Applied Sciences Fachbereich Retail Design CONNECTED RETAIL _ HYBRID RETAIL _ BIOPHILIC DESIGN

Development of new Swarovski Retail Identity “Sparkle of Light” to increase Retail KPI`s and to improve Brand perception - Result: Double digit L4L sales increase > Development of Fixtures, Displays incl. Engineering, and tendering support > digital elements and multimedia > Lead implementation of test Stores in London and Manchester and softrollout worldwide > Creation of Manuals > Managing and developing a team of 18 persons in 2 countries

> Drive the creative development of adidas future Retail Concepts strategy globally to further enhance adidas labels (SP, StellaMcCartney, etc.) and achieve commercial needs. > Partner with internal stakeholders to create concept requirements > development of Guidelines. > Select and manage external global agencies. > Drive leading innovations in Retail > Manage assigned budgets > Manage multiple teams and lead a Team (up to 12 persons) > Lead Design Concepts and execution for Flagship stores

Entwicklung des neuen Montblanc Boutiquen Konzeptes. Leitung des "Montblanc Retail Design und Construction Department" Implementierung und Planung von ca. 200 Boutiquen weltweit. Ausschreibung und Lieferantensuche. Projektleiter für alle Flagships (NY, Paris, Mailand, Barcelona, London, Moskau, Tokyo, Shanghai, Hamburg ) Entwicklung SiS Konzept Retail Design Manual Projektleitung für den jährlichen Messeauftritt auf der SIHH in Genf. "Virtuelle Boutique" als E-commerce Platform in Japan