
Anja Choudhry
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Anja Choudhry
- Bis heute 2 Jahre und 7 Monate, seit Jan. 2023Henkel AG & Co. KGaA
Senior Manager Strategy and Governance Global R&D HCB
- 2 Jahre, Jan. 2021 - Dez. 2022Henkel AG & Co. KGaA
Senior Manager Strategy & Governance Management R&D LHC
Leading the International Marketing Controlling Team and working closely together with the Finance Team as well as the International Marketing Team. Regularly presenting the Results and Recommendations of the Innovation Monitor in the Laundry Executive Committee.
Leading the national Hardsurface and Toilet cleaning category with 8 brands and a team of 4 direct employees as well as 2 interns.
- 1 Jahr, Nov. 2010 - Okt. 2011Henkel AG & Co. KGaA
National Brand Manager VfM Detergents Category (Weisser Riese & Spee)
Leading the national Value-for-Money Category and a team of 2 full-time employees as well as 1 intern. Achievement: growth for both brands without cannibalizing the premium Henkel brand. Leading an innovative digital campaign across various digital platforms for Spee.
Leading the regional marketing for the toilet care category for Western Europe during the roll-out of a major global innovation. Member of the Global Toilet Care Innovation Team.
- 2 Jahre und 5 Monate, Nov. 2007 - März 2010
Senior Brand Manager Regional Marketing CEE (Light Duty Detergents)
Henkel CEE GmbH
Leading the regional marketing for the light duty detergent category for Central and Eastern Europe (including Russia and Turkey) during a highly competitive phase with Reckitt & Benckiser expanding and Procter & Gamble entering the region. Developing and launching a major relaunch and line extension, which has won the Henkel Innovation Award and has since been rolled out globally and even transferred to Cosmetics.
Leading the national Laundry Additives Team with one direct report.
- 3 Jahre und 8 Monate, März 2002 - Okt. 2005Henkel AG & Co. KGaA
International Junior Brand Manager Consumer Adhesives (Pritt)
Supporting the International Brand Manager in all aspects and developing and launching globally a product line extension which won the Fritz Henkel Award for Innovation.
As part of the Marketing Team in the HQ working on the thesis.
Ausbildung von Anja Choudhry
- 11 Monate, Sep. 2000 - Juli 2001
Business in Europe
The Manchester Metropolitan University
International Marketing, Human Resources
- 3 Jahre und 11 Monate, Sep. 1997 - Juli 2001
Internationale Betriebswirtschaftslehre
Fachhochschule Bochum
Marketing, Foreign Trade
Sprachen
Englisch
Fließend
Französisch
Gut
Spanisch
Grundlagen
Deutsch
Muttersprache
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