Anne-Sophie Robinet

Marketing and social media strategies Customers relation management Team coordination management Carrying out background research and presenting findings Restaurants architecture and design project management

Driving insightful analysis from the retail online data Review of the website interface and content Writing marketing strategy objectives (online and offline promotional activities) Developing and maintaining key reports and dashboards Managing ad-hoc reporting requests Developping Blog, event and newsletter content

International advertising campaigns tracking - £2M turnover (Mastercard, Birds Eye) Client servicing: brief, liaison, meetings, presentations Design the most appropriate research methodology Analysis of primary market research and secondary data Modelling, interpreting data, writing reports, and making actionable recommendations Project management: production and coordination of the projects Internal and external communication Member of the research excellence board Leadership and team management

Online surveys management – Online panel/data gestion Setup and production of the surveys: building questionnaire, scripting selection and invitations to the panel, data collection, data processing quality checks, client delivery Analyitcs and insights reports Internal and external coordination

Quantitative and qualitative adhoc surveys: product test, packaging test, concept use test product launch test, trade off, fragrances test Marketing production: briefing and meeting with marketing teams, setting-up projects, market analysis, fieldwork management, data processing, analysis and synthesis of results Reports and presentations to client Client management: in charge of a 1M€ turnover (LVMH, L’Oreal, Chanel, Danone, Lascad, Unilever)

Fashion marketing strategies

Economy, marketing, finance, audit, management