Anne Wagenknecht

International environment, cross-cultural, inter-divisional cooperation. New product innovation, new product development, new packaging innovation, trend watch, program management, project management, local sourcing. Working closely with Trade Marketing, Brand Marketing, Creative Agencies and Purchasing.

Programme Management, process optimization, process compliance, training.

Marketing, international brand management, market research, project management, corporate social responsibility (CSR), sustainability, strategy, packaging & new product development, website design & launch

Brand management hair care & styling, competitive market analysis, website launch, product launch SYOSS, brand management Schauma, Gliss Kur, Seborin & Magic Hair.

Studies abroad at: KBS Keio Business School - Keio University, Tokyo, Japan; SKK Graduate School of Business - Sungkyunkwan University, Seoul, South Korea; Kelley School of Business - Indiana University, USA; Jönköping International Business School, Sweden.