
Anwar Ehtesham
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Anwar Ehtesham
- Bis heute 10 Jahre und 1 Monat, seit Mai 2015
Advisory Council
World Brand Congress
The Advisory Council members act as a guide in helping to strategies and execute the vision. As a member of the Advisory Council, you can give suggestions on the design of the program and Individuals who have contributed to the fraternity, to be recognized.
- Bis heute 10 Jahre und 7 Monate, seit Nov. 2014
Awards Judge
Festival Of Media
The Festival of Media Asia Pacific Awards celebrates the best in media thinking. It is the only regional awards in Asia focusing completely on media, judged by a panel of senior agency heads, media owners as well as global and regional brand marketers. The awards is a prestigious event rewarding the very best media work from the past year, helping the winners gain new business, increased kudos and influence in the marketplace.
- Bis heute 11 Jahre und 5 Monate, seit Jan. 2014
Head of Communications & Branding
Dhaka Bank Limited
Joined in the rank of Senior Assistant Vice President (SAVP) as the Head of Communications & Branding Division. Core functions of my job include: 1. Brand Management 2. Public Relations 3. Corporate Social Responsibilities
- 2 Jahre und 4 Monate, Okt. 2011 - Jan. 2014
Head of Corporate Affairs & Branding
Bank Asia Limited
Joined in the rank of Senior Executive Officer (SEO), Corporate Affairs & Branding of Marketing Division. Core responsibilities include: 1. Marketing Plan and Budget Implementation 2. Design and Develop Communication Strategy 3. Brand Management (including Development of Brand Guideline) 4. Market Research 5. Product and Business Development 6. Creative and Event Agency Management 7. Event and Activation 8. Manage Corporate Affairs
- 7 Monate, Apr. 2011 - Okt. 2011
Senior Brand Manager & Head of Business
Universal McCann Bangladesh
Managing overall business portfolio as well as P&L of the Strategic Business Unit namely "Univision Limited". Initiate, plan and supervise periodic business health checkups, business development, ADC and service delivery modeling. Other responsibilities include: - Define goals for the unit and lead - Report and submit business proposals to top management - Recruitment and training for the Unit - Monitor and control overall business operations of the Unit - Maintain liaise with global partners
- 1 Jahr und 2 Monate, März 2010 - Apr. 2011
Brand Manager
United Commercial Bank Limited
Joined as the Brand Manager in the rank of Executive Officer (EO) of Corporate Affairs Division. My primary responsibility was to rebrand the overall communication materials and give UCB a premium look. In this connection, "Happy Banking" concept was introduced and it made a huge impact (or, I would say buzz) in the market, especially in the Banking Industry.
- 3 Jahre und 4 Monate, Dez. 2006 - März 2010
Media Planning Manager
Unitrend Limited
Joined Unitrend Limited (an affiliate of McCann Erickson Worldgroup) as Trainee Media Planner. Nestle Bangladesh Limited was my first client. During my service with Unitrend, I had the opportunity to work with some of the local and global giants (operations in Bangladesh and abroad) which includes Nestle, Berger Paints, Perfetti Van Melle, Coca-cola Far East, City Bank, American Express, BSRM, Intel Corp, Cathay Pacific - Dragonair, Meril Splash, SMC, etc.
- 3 Monate, Sep. 2006 - Nov. 2006
Marketing Intern
Berger Paints Bangladesh Limited
During my internship program at Berger Paints, I actively participated on the following projects: 1. Branding Opportunities of Berger Illusions 2. Product Development 3. Research and Development 4. Market Feasibility Analysis for Wood Liquor Paints
Ausbildung von Anwar Ehtesham
- 9 Monate, Okt. 2012 - Juni 2013
Strategic management
Institute of Business Administration, University of Dhaka
Marketing in a Changing Environment, Accounting and Finance for Managers, Human Resources & Employee Relations, Strategic Planning & Innovation Management
- 1 Jahr und 5 Monate, Jan. 2008 - Mai 2009
Marketing
East West University
Brand Management, Advertising & Sales Promotion, Service Marketing, Channels of Distribution
- 2 Jahre, Okt. 2004 - Sep. 2006
Marketing
American International University-Bangladesh
Advertising & Sales Promotion, Brand Management, Consumer Behavior, Service Marketing, Strategic Marketing, B2B Marketing, Marketing Research, Pricing Strategy, Global Marketing, Tourism & Hospitality Marketing
Sprachen
Englisch
Fließend
Bengali
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