Burcu Demiral

• Responsible of Turkcell’s roaming wholesale business. • Building Turkcell’s commercial strategy in Middle East, Africa and CIS region. • Buying & selling mobile phone services (voice minutes, sms, data) from/to other mobile operators in the region. (Managed budget is over €20m). • Executing negotiations to reduce cost and to maximize revenue.

• Responsible of pricing automative & mortgage loans. • Defining credit conditions & payment terms depending on costs and Central Bank’s interest rate. • Direct support to sales team for any financial calculation needs (offering customer tailored payment terms) • Analyzing and reporting to top management about profitability of sales, penetration levels and benchmark activities. • Assisting online & offline marketing activities.

• Attended 1 year workshop program on how to create a startup company that is executed by Enlabs’ mentors. Created and executed each step of the business model, i.e. value proposition, user and key partner segmentation, communication plan, revenue streams, financial plan. • Other tasks: Created reports with relevant key parameters and executed data analysis with Google Analytics and Mixpanel. Did online marketing with Google Adwords and Facebook ads.

The company is a wholesaler of its own branded lamps (Savk). • Assisted the path of lamps from the production process in China till the sales process in Turkey. • Improved the relationships with the existing suppliers and founded new suppliers through several international fairs, e.g. Chinese Canton Fair, Frankfurt Lighting Fair.

Erasmus Exchange Student