Ceyhun Cem Susal

• Successfully raised $16,4M while leading Series B Investment round. • Generated $600K ARR with technology upsells. • Led technology improvement efforts, including improving deployment frequency by 42%, change fail percentage by 39%, sprint velocity by 42%, and test coverage from 0% to 48% as well as Observability Coverage from 0% to 95%. • Scaled engineering organization and technical team from 7 to 40 with a 5,56% employee churn rate.

- Liaison between IT and Product Supply Operations to assure effective delivery of existing IT services and functionality. - Aid in creation of project charters, analyses for value capture, document business needs for specific projects to be chartered - Work to build relationships with the process owners and business functions

-Managing Product on Trendyol’s startup project Modagram -Leading the development phase of the product -Process Analysis (Checkout Process, Return Process, QC process etc.) -Preparing Use Case Documents -Creating Wireframes -Managing Design and UI Coding -Managing UI and Functionality Testing -Usability Analysis -A/B Testing -Monitoring and Reporting Analytics -Managing SEO Strategies -Leading E-mail Marketing Activities (using e-Dialog)

Preparing Business Requirement Document Wireframing the site structure (using Axure) Maintaining the development of the web site Defining & Managing SEO Strategy Monitor & Analyze Site Metrics (using Google Analytics, Urchin) Product Portfolio: -Consumer Loan -Mortgage -Auto Loan -Credit Cards -Financial Calculators: -------Rent vs Buy (First in Turkey) -------Refinance Calculator -------All in One Loan Calculator -------How much Can I Afford (Auto Loan)

Manage ongoing Internet project as well as other Regional & country specific projects. Be responsible from new Internet infrastructure on post production Be in contact as business side with technology, outsources, and global - local technology. Make benchmark and list update needs, continuously enhance the functions for Internet Banking Monitor the channels and enhance current functions for more efficiency Be ensure that the channel is working properly, and take actions for daily problems.

FinZoom is an US based financial portal which provide Consumer Loan Consultancy service to its users. My responsibilities cover following topics: -Research on Turkish Consumer Loan market -Implementation of new consumer finance products -Build relationships with Turkish banks -Keep up to date web site content -Preparation of articles about Consumer Loans -Creative ideas to improve web site -Reply user comments about Consumer Loans -Develop Loan Calculators

Bertani was a new brand for Turkish furniture industry and the aim was to position Bertani Brand in international furniture market. In order to achieve this goal, I need to obtain an international customer portfolio and manage trade transactions. From this perspective, my responsibilities were; -Obtain a customer portfolio (6.000 customers) -Monitor governmental incentives -Following up International Exhibitions -Building relationships with governmental organizations