Christoph Seifert
Suchst Du einen anderen Christoph Seifert?
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Christoph Seifert
- Current 3 years, since Jun 2023
Senior Director, Customer Analytics
Lands End Inc.
- 2 years and 7 months, Dec 2020 - Jun 2023
Director, Global Member Growth Analytics
Nike
- 2 years and 8 months, Apr 2018 - Nov 2020
Director, Experience Science
Nike
- 1 year and 8 months, Aug 2016 - Mar 2018
Senior Manager, Digital Analytics & Optimization
Kohl's Department Stores
- 11 months, Oct 2015 - Aug 2016
Manager, Marketing Analytics - Digital
Kohl's Department Stores
- 1 year and 2 months, Aug 2014 - Sep 2015
Marketing Manager - Customer Analytics, Personalization & Contact Strategy
Cree Inc.
* Email Marketing Manager (Strategy, segmentation) * Catalog Marketing Manager (Circulation plan, budget allocation, print & prospecting cost negotiation) * Customer lifetime analytics * Acquisition/ad cost attribution & budget allocation * Cross-channel segmentation & personalization strategy
- 1 year and 2 months, Jun 2013 - Jul 2014
Business Analyst - Customer Analytics & Contact Strategy
Cree Inc.
Business Analyst for e-conolight.com Responsible for: * customer analytics * web analytics * SEM strategy (Budget and strategic positioning) * SEO strategy * catalog strategy and planning (budget, circulation, page placements) * acquisition and retention strategy
- 1 year and 8 months, Oct 2011 - May 2013
Web Analyst
Lands' End Inc.
* Analyze marketing channel performance and customer behavior. * Implement strategies to optimize channel effectiveness and relevance towards customers. * Support email customer selection and execute tests to improve email contact strategy. * Provide recommendations for future enhancements regarding email customer segmentation and contact strategy.
Online-Marketing, New Customer Acquisition, Marketing Controlling, Web Analytics
- 7 months, Apr 2010 - Oct 2010
Lands’ End Global Marketing / International Job Exchange Program
Lands' End Inc.
- 3 months, Aug 2007 - Oct 2007
Praktikant (Online Marketing, Interaktive Medien)
CAP Customer Advantage Program GmbH
Ausbildung von Christoph Seifert
- 6 years, Apr 2003 - Mar 2009
Betriebswirtschaftslehre
Universität zu Köln
Marketing (Beschaffung und Produktpolitik, Markenpolitik, New trends in product marketing and procurement, CRM), Controlling, Statistik
Sprachen
German
C2 (Verhandlungssicher / Muttersprachlich)
English
C1 (Fließend)
French
B1-B2 (Gute Kenntnisse)
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