Cibele van der Meer

Bis 2013, Product Marketing Coordinator, General Motors do Brasil

Munich, Deutschland

Fähigkeiten und Kenntnisse

Product Marketing
Koordinierung Produkt
Projektmanagement
Vermaktung
Marktforschung

Werdegang

Berufserfahrung von Cibele van der Meer

  • 4 Jahre und 8 Monate, Juli 2008 - Feb. 2013

    Product Marketing Coordinator

    General Motors do Brasil

    > Management of multi-functional teams (Engineering, Design, Manufacturing, Finance, Quality, Marketing, Sales and After Sales) integrating deliverables through upstream and downstream communication process within a matrix org structure > Evaluation of business and product strategy opportunities for new markets > Development of suppliers (on board development) > Market & Product Research through Competitive Analysis, Car Clinics and Focus Groups

  • 2 Jahre und 6 Monate, Jan. 2006 - Juni 2008

    Marketing Analyst

    Thyssenkrupp Automotive Systems Brazil

    > Internal marketing actions and institutional campaigns with HR for the business unit > Coordination of strategic actions and endomarketing campaigns > Events planning and execution > Sales back office support

  • 3 Jahre und 2 Monate, Nov. 2002 - Dez. 2005

    Marketing Analyst

    Volkswagen do Brasil

    > Briefing and coordinating projects with Marketing, Communication and Advertising agencies > Planning, management and monitoring of promotional campaigns such as: "Parati Pé na Estrada" and "Meu caso com um Volkswagen" > Event planning: Auto Show 2000 and 2002 > Product launches: New Polo, Polo Sedan, Fox and some special series > Interface with internal customers as Product Marketing and Design > Development of promotional materials for retail outlets/dealers

Ausbildung von Cibele van der Meer

  • 2 Jahre und 11 Monate, Feb. 2010 - Dez. 2012

    Project Management

    FGV Fundacao Getulio Vargas - Sao Paulo

  • 4 Jahre und 10 Monate, Feb. 1999 - Nov. 2003

    Marketing and Advertising

    PUC - Pontificia Universidade Catolica de Sao Paulo

Sprachen

  • Englisch

    Fließend

  • Portugiesisch

    Muttersprache

  • Spanisch

    Grundlagen

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