Mag. Corinna Babicz

Marketing Expert with a passion for digital topics

Expert in digital Topics: Online Marketing, Customer Journey, CRMs, Data Analysis, Business Intelligence

Introduction of the direct mailing strategy Implementation of the new General Data Protection Regulation for the Marketing Department Germany & Austria (analysis of existing processes) Development of the local data management strategy for all stakeholders (customers, potential customers, alumni, press) Project management of implementation, communication and training of CRM-system MS Dynamics for Germany & Austria Data Analysis/KPIS Team lead and development

Gathering feedback and requirements Advisory Service for world wide Marketing Manager Development of trainings + training of Event Managers

Project management for European events Key expert for advisory service to local marketing managers / coordinators world wide Responsible for technical transformation of communication (CRM system, mailing database) Effective quality management for data entry

Responsible for the European region Advisory Service to local marketing managers / coordinators in Europe Support and development of local Marketing strategy users Responsible for the successful roll-out of the CRM system iMD and development of analysis Sussessfull gathering of requirements Responsible for training and training materials

Effective management of the database OIS until 2003 Successful introduction and management of the customer database mContact for the region Germany and Austria in 2003 Coordination and execution of customer mailings, data analysis and data research Implementation of groundbreaking trainings and support of marketing coordinators, partner assistants and partners Successful management of printing process and the use of publications