Dan Zhu

Fully responsible for developing analytical reports for clients (SHARP, Epson, Nikon and Kikkoman); Created project proposals;Designed questionnaire and research methodology in both European and Global scope;Handled key clients and made sure their needs were met in time - made presentations, provided consultancy

Supported marketing director to manage marketing budget in excess of US$ 2 M per year;Managed marketing communication activities;Supported public relationship manager to manage PR agencies and the relationship with media - enhanced company brand recognition; Selected vendors, negotiated contracts and guided vendors to produce high standard marketing collateral;Coordinated marketing campaign within newly-formed APAC marketing team and with global marketing team

Directly communicated with guests and built up sound relationship;Worked closely with HR to make sure the effective internal communication;Coordinated events with marketing department and made sure the security service standard meet client’s request;Led “value added” project : developing advertising opportunity in hotel garage;Coordinated with lawyer for 12 legal cases and went to court as a representative of the hotel; Managed department budget (US$70.000), CAPEX, expense and uniforms