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Daniel Höpfner

Angestellt, Senior Brand Consultant, BLACKEIGHT GmbH

München, Deutschland

Skills

Marken-Entwicklung / -Positionierung
Brand Identity
Branded Customer Experience
Brand Strategy
Markenführung
Markenstrategie
Markenpositionierung
Markenkommunikation
Brand Offer
Value Proposition Thinking
Customer Journey Mapping
Brand Driven Innovation
markenbasierte Innovationssteuerung
Markenerlebnis
Markenerlebnis im Raum
Persona Entwicklung
Corporate Identity
Naming
Markenschutz
Marktbeobachtung
Segmentierung
Design
Branding
Markenaktivierung
markenbasierter Change

Timeline

Professional experience for Daniel Höpfner

  • Current 9 years and 6 months, since 2012

    Senior Brand Consultant

    BLACKEIGHT GmbH

  • 2012 - 2012

    Senior Brand Consultant

    KMS BLACKSPACE GmbH

  • 2008 - 2012

    Senior Brand Consultant

    KMS TEAM GmbH

  • 2002 - 2008

    Markenberater, Account Director

    kleiner und bold brand identity design GmbH

  • 2000 - 2002

    Markenberater

    MetaDesign AG

  • Markenberater

    Plex Group GmbH

Educational background for Daniel Höpfner

  • Uni Köln

  • Design

    Köln International School of Design (KISD)

Languages

  • German

    First language

  • English

    Fluent

Group memberships

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