Denis Kotov

- Development of marketing strategy and positioning of the company, - Budget planning, - Planning and arrangement of marketing events, - Efficiency assessment, - Staff motivation, - Arrangement and control of marketing functions, - Market analysis and search for new opportunities, - Development and optimization of business processes in scope of cooperation with customers, - Benchmarking and implication of the best practices used in the market

* Strategic partnership & alliances programs development and management; * New Business stratagies development and coordination; * Core business negotiations with partners worldwide; * Development and coordination of the worldwide distribution network; * Local representation network development and coordination; * Development of corporate legal foundation for work with partners & alliances; * Elaborating and negotiating partnership agreements; * Public Relations & Communication

Lamoda Group is a leading online retailer in Russia and CIS, offering more than 2 million products and 1000 international and local brands in fashion clothing, footwear, accessories, cosmetics and perfumery, with a steadily growing traffic of over 20 million unique users per month. - Recruitment; - Interviews; - Assessment; - Adaptation; - Evaluations; - Staff development.

• Analysis of current and future customers needs; • Sales and marketing activities in the field of services offered by the company; • Information and promotional materials preparation, both text and graphic; • Newsletters and other mailing materials preparation; • Conferences and corporate events organisation, cooperation with the organisers and subcontractors; • Management of the company web sites, trading platform and profiles on social networking sites.