Duygu Öner

Project management of loyalty marketing projects

-Project management of loyalty marketing and crm projects for international brands -Business analysis of special CRM software for customer accounts -Leading and reporting all customer call center activities

- Development of marketing activities for Toshiba brand - Coordination with advertising agency for campaigns and preparation of inserts, advertisements, etc. - Arrangement of media planning in Turkey - Coordination with PR agency - Providing support for vendors’ marketing activities - Organization of vendors’ public and training meetings, planning media activities - Coordination of fair organizations

- Coordination of marketing activities for e-Target mobile sale systems - Tracking competitor products in the market - Leading the software development team on e-Target product development - Providing support and information to the sales team for e-Target - Market research activities - Analysis and documentation of e-Target - Coordination with solution partners - Planning and tracking new software developments - Researching new market areas

- Project management of interactive marketing for national and international brands - Customer relationship management for customer accounts - Creation and development of interactive and estimatable marketing activities, proposing them to customers, sales and implementation - Development of online and mobile marketing applications, proposing them to customers, sales and implementation - Development of marketing suggestions for customer brand loyalty, proposing them to customers, sales and implementation

- Preparation of proposals and sales of training services - Customer Relationship Management for HP & Microsoft - Coordination of client site visits - Coordination and management of IT and training projects - Tracking and reporting customer/sector actions

- Planning and coordination of CRM activities for customers in various sectors - Planning and development of customer segmentation - Calculate ROI for CRM activities - Planning and coordination of CRM data analysis in accounts’ databases - Organization of relational customer database structure - Configuration of new relational customer databases - Business analysis of CRM software for Proximity Istanbul - Analysis of all CRM activities and reporting them to customers and top management

- Management and sales of the oem computer equipments - Management and sales of the distributed products - Management and sales of Microsoft Certification and Office trainings - Preparation of cost and time tables for Microsoft trainings - Coordination of Microsoft trainers

- Analysis and development of Denizbank and Demirbank’s internet branch - Coordination of P&G web site - Coordination of Veripark web site - Sales Assistance

- Management of LBS web & intranet sites