Erin Doherty

Project management of the German-Japanese University Network (HeKKSaGOn Network) with the prestigious universities: Heidelberg University, Kyoto University, Karlsruhe Institute of Technology, Tohoku University, University of Göttingen and Osaka University to improve the network’s international presence.

Management of marketing activities to increase brand awareness and enhance the brand to be the preferred financial products and services provider: • Designed and implemented corporate-wide intranet • Executed corporate communications strategy (internal/external) • Developed digital marketing strategy • Developed and managed direct mail campaigns • Maintained corporate website (content management) • Organized corporate events including fundraising, budget oversight, catering and logistics

Partnered with management and subject matter experts to design, develop and deliver company-wide customized training sessions in order to increase sales and service productivity. • Designed and conducted training in computer systems, sales and customer service, and corporate identity • Developed and implemented internal eLearning training program • Developed standardized corporate processes and technical manuals • Led change management

• Analyzed and approved customer credit applications • Performed customer credit and property valuations • Provided advice and recommendations regarding financial products and services to customers

• Opened new consumer bank accounts: checking, loans, certificate of deposits, individual retirement accounts • Investigated and resolved product and service discrepancies • Monitored deposit amounts and examined documents for endorsement and negotiability

• Global Marketing Specialization • Capstone Project: Examined global brand presence of Columbia Sportswear • International Field Study: Four-week Asia study tour in Japan, Korea, China and Cambodia

European Studies with a concentration in Spanish