Eva Wagner

Sportstyle Apparel Women • Independently developing collection- and marketing strategies as well as CAPs • Manage product line through whole process starting with planning until launching at the international meetings • Working closely with Merchandising, Design and Development, Footwear and Accessories • Presenting product strategy and lines to international partners and key accounts, but also giving sell-in support • Being in charge of costing and product flow planning • One direct report

Working student in Marketing and Development, Sports Style Division Y-3, Accessories: • Management of product creation process from briefing to production • Communication with producing companies • Creation of annual sales booklet (style und concept descriptions) • Preperation of fashion shows • Performance analysis • Pricing • Data management

Internship in Marketing and Development, Sports Style Division Y-3, Apparel Women, Men and Accessories: • Assisting in management of product creation process from briefing to production • Creation of annual sales booklet and several feedback-presentations • Organization of fittings and different events • Performance analysis • Pricing • Data management

Marketing, International Management, General Business Administration, General Sociology, Psychology