Frida (Yu-Pei) Lai

1. New Market Analysis – Responsible for data collection, data mining, opportunity assessment, market segmentation, needs analysis, and market sizing. 2. CRM – Daily and weekly reporting through Pipedrive. 3. Lead Generation – Identified revenue generation opportunities online. 4. Campaign Support – Achieved to collect 100 email addresses at Brunel University, which was 52% of the whole team’s sign-up number.

Youth Networking Forum (YNF) provides a platform for young Mandarin speaking professionals in the United Kingdom seeking career and social networking opportunities.

1. Communication – Established a close rapport with clients by making phone calls. 2. B2B Sales – Upsell with each agent’s group where possible to encourage package tours. 3. CRM – Developed spreadsheets to record clients’ information for long-term relationships. 4. Customer Service – Handled customers’ enquiries/complaints via phone and email. 5. Supplier Management – Collaborated with over 300 suppliers including accommodation, attractions, and transport providers, updating supplier database weekly.

1. Maximised all sale opportunities by demonstrating an excellent knowledge of products. 2. Worked closely with colleagues to identify and cultivate new potential customers. 3. Analysed customers' feedback and suggest improvements to enhance overall satisfaction.

1. Business Development – Aided in planning luxury tourism in Taiwan for scalable growth. 2. Market Research – Analysed in-depth tour products in Taiwan and UK for Chinese. 3. Customer Service – Dealt with customers via face-to-face and phone enquiries.

1. B2B Sales – Collaborated with design team, production line and quality control to deliver finest mechanical tools from Taiwan to China. 2. CRM – Developed spreadsheets to record clients’ information for long-term relationships. 3. Customer Service – Responded to and solved customer’s queries about mechanical tools.

1. Successfully initiated the “Homecoming” tennis activity for alumni, which was the first time to be held during 10 years and over 35 alumni participated. 2. Conducted over 10 social gatherings for team members making them involved in the team. 3. Developed effective recruitment strategies, which raised members by 300% up.

Part of camp counselors on a USA Elite Camp for Chinese adolescents aged 15-22 years, led 60 campers in daily activities, ensured their safety, and kept them on time.

1. Organised a 600-participant Christmas school concert, which was the first time to be held. 2. Successfully created a social outing in Ilan for Student Association, which was the first time to be held during 8 years and over 40 members participated.

1. Established and maintained graduates contact lists for future use. 2. Provided general support for visitors and students. 3. Assisted in the preparation of materials for regular scheduled reports. 4. Offered an informative and engaging English guide tour around the exhibition in NCCU.

1. Designed course materials including grammar, conversations, games and exams. 2. Proofread students’ translation assignments including grammar and consistency. 3. Clearly explained grammar to a group of 8 junior high school students.

Copywriting, Marketing, Consecutive Interpretation, Case Studies of Advertisement, Business Management, Intercultural Communication, etc.