Galina Gelfand

Managing commercial activities of the company: Managing commercial department: (sales department, key account department, operational marketing and marketing communications) Planning department activities based on KPIs Control over plan fulfillment Personnel motivating Business processes optimization Providing internal and external communication of the team Building up company’s commercial strategy, development and implementation of company policies, defining service portfolio and marketing strategy

Creating organizational structure of logistics department, defining KPI Building up of logistics department team (150) Development of logistics strategy Implementation of Logistics Strategy for HM: launch of the federal distribution centre, iplementation of new distribution schemes, increase in inventory turnover and reduction of inventory in stock by 29%, launch of new distribution scheme for goods on sale: increase in availability, turnover, reduction of inventory in stock