
Galina Schneider (Moiseenkova)
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Galina Schneider (Moiseenkova)
• Managing full-scope Customer Success Activities across mobile marketing division, incl. LTV targets, customers' health score, effective product adoption, churn reduction, etc.; • Responsible for 6-digit monthly budgets with top customers; • Implementing and analyzing strategic Business Development and Post-sale strategies; • Ensuring constant improvements and customer success focus across the organization.
- 1 Jahr und 6 Monate, Jan. 2018 - Juni 2019Ströer Gruppe
Head of Global Distribution & Client Services
• Overseeing global Campaign & Ad Management • Responsible for driving revenues across Client Success and Distribution divisions, teams set up, growth & retention; • Managing an international team of over 10 people within Account Management, Distribution and Regional Supply Sales; • Strategic Account Development, Supply & Demand (Forecasting, Sales, ROI and Performance, Revenue Targets).
• Responsible for the Client Success division, team set up, growth & retention of global portfolio; • Strategic Account Development (Forecasting, Sales, ROI and Performance); • Managing an international team of 5-10 people, incl. cross-functional work with Sales, Finance, Distribution and Project Management.
- 9 Monate, Mai 2016 - Jan. 2017
Associate Director of Advertiser Relationships, Performance Marketing
glispa GmbH
• Responsible for revenue, growth and retention of complete client portfolio in India, Russia & CIS, Middle East, SEA; • Leading forecasting and strategic development across target markets and different mobile verticals; • Managing the team both in terms of human resources and profit perspective; • Working cross-functionally with various teams (sales, operations, product, etc.) to execute successful campaign promotions WW.
- 1 Jahr und 5 Monate, Jan. 2015 - Mai 2016
Senior Manager of Advertiser Relationships, Mobile Marketing & UA
glispa GmbH
• Supervising digital marketing activities in emerging markets (India, MENA, Russia & CIS), incl. market strategy, demand growth, business development, etc. • Building and sustaining strong business relations with key international advertisers in mobile space across all verticals • Devising the strategy and the implementation plan for variety of UA marketing campaigns (CPC, CPI, CPL, etc.) incl. key actions, budget allocation, media planning, KPIs, etc.
- 1 Jahr und 6 Monate, Aug. 2013 - Jan. 2015
Account Manager, Mobile User Acquisition
glispa GmbH
• Setting key objectives and KPIs for the team within Channel Partners slice • Planning and supervising program-level activities and preparing complex projects roadmap from briefings, design and development to production with further results’ evaluation • Planning and scheduling project goals, milestones, time lines, budget, allocating resources, etc. • Liaising with the various stakeholders & beneficiaries of the projects • Supervising sales/marketing campaigns and Partner communication
• Market research for new commercial projects in CEE/SEE countries • Partnership building and active case monitoring of +50 live leads • Business Development support with “initial-pre-sales” and new clients acquisition • Case administration of new “files” through Sales Force (CRM) • Participation and assistance in thematic events
- 1 Jahr und 6 Monate, Sep. 2008 - Feb. 2010
Marketing & Business Development Lead
Realore Studios
• International business development with a focus on distribution channels, advertisers, strategic partnerships, etc. • Marketing strategy and execution, UA campaigns management • Project Management for the website www.realore.com and gaming community from scratch (managing a team of 4 people), incl. further analysis, localisation and support
Ausbildung von Galina Schneider (Moiseenkova)
- 4 Jahre und 11 Monate, Okt. 2003 - Aug. 2008
Linguistics, Philology and Social Sciences
University of Warmia and Mazury in Poland
- 3 Jahre und 10 Monate, Sep. 2003 - Juni 2007
Slavonic Philology and Journalism
Russian State University of I. Kant
Sprachen
Englisch
Fließend
Polnisch
Gut
Russisch
Muttersprache
Deutsch
Gut
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