Ibrahim EL Anwar

• Defining the marketing research problematic and ensure the relevance of the studies. • Selection of the market research companies with the appropriate methodological approach • Plan, organize and control the different steps of the study. • Ensure the quality and the reliability of the results provided by the market research companies. • Provide information on the market, the brands and the competition for all the interested services. • Establish a market research review for the region • Retail audit

• Update of the intranet and the website of GE healthcare • Creation and participation in developing communication tools (flyers, brochures, invitations, presentations) • Analysis of the competition prices • Market research about the competition • Participation in the conception and the realization of events and promotional operations • Participation in Creation of Customer database • Project Leader of the interns community

• Sales to customers • Support the manager on the stock management • Help on the day to day routine of the department • Work with the team to achieve target