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Joe Pawlas

Angestellt, CEO, Antenne Deutschland

Hamburg, Deutschland

Skills

Leadership
Digitale Transformation
Marketing-Strategie
Data Strategy
Marketing Mix Modelling
Media
Mediaplanung
Online Strategy
Social Media
Digital Communication
Attribution
Digital Distribution
Business Development
Programmatic Marketing
DSP
DMP
Data Driven Marketing
Big Data
Data Warehouse
Daten Visualisierung
Project management
E-Commerce
D2C
Multichannel Marketing
CRM
Promotions
Digital Marketing

Timeline

Professional experience for Joe Pawlas

  • Current , since Aug 2020

    CEO

    Antenne Deutschland

    Wir gestalten die Audio Landschaft in Deutschland neu.

  • 2 years, Sep 2018 - Aug 2020

    Executive Director Marketing & Head of Digital Strategy

    Warner Bros. Entertainment GmbH

    -Heading up Product Marketing & Brand Management for the Divisions Cinema, Home Entertainment (VOD, Digital Download and Physical) as well as Games (Boxed Product, Online and Mobile). -Overseeing Creative Development and Agency Management -Heading up Digital Strategy & Media Buying, Managing the Inhouse Performance Marketing Team, Data Aquisition & CRM -Trade Marketing, Events & Influencer Marketing

  • 7 months, Feb 2018 - Aug 2018

    Regional Marketing Director GSA & BeNeLux

    20th Century Fox Home Entertainment GmbH

  • 1 year and 6 months, Sep 2016 - Feb 2018

    Director, Media & Digital Strategy

    Warner Bros. Entertainment GmbH

  • 3 years and 5 months, Apr 2013 - Aug 2016

    Head of Digital Strategy & Marketing

    Warner Bros. Entertainment GmbH

    Head of Online - Cross divisional lead for implementing the digital marketing strategy for WBs interactive properties, overlooking and defining all communications within the emerging new medias for WBs outstanding entertainment products such as Harry Potter, The Hangover, The Dark Knight, The Big Bang Theory or Two and a Half Men...

  • 1 year and 8 months, Sep 2011 - Apr 2013

    Product Manager Interactive Marketing | Marketing New Releases

    Warner Bros. Entertainment GmbH

  • 7 months, Mar 2011 - Sep 2011

    Project Manager Online | Digital Marketing Platforms

    Bertelsmann AG / Arvato

  • 1 year and 3 months, Jan 2010 - Mar 2011

    Ecommerce Coordinator | Commercial Strategy & Consumer Marketing EMEA

    Warner Music Group International

  • 1 year and 6 months, Aug 2008 - Jan 2010

    Business & Corporate Development

    Warner Music Group Central Europe

Educational background for Joe Pawlas

  • Kultur- und Medienmanagement

    Hochschule für Musik und Theater Hamburg

  • Betriebswirtschaftslehre

    Universität Hamburg

    Marketing & Medienmanagement

Languages

  • German

    First language

  • English

    Fluent

Wants

Interessante Kontakte in Musik + Film + Entertainment
Kreative Agenturen
Neue Vermarktungsansätze

Interests

Artificial intelligence
Virtual reality
Zukunfts- und Trendforschung
Musik
Reisen zu Orten mit gutem Essen

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