Julian Broasca

• Conducted UX audits to identify pain points, resulting in targeted improvements across web and mobile. • Introduced advanced search and filter functionality, streamlining the discovery process and boosting engagement. • Enhanced mobile experience for 63% of users, simplifying navigation and increasing retention. • Collaborated with remote teams to ensure smooth design processes and efficient handoff between development and design.

• Led UX/UI design for blockchain-based products in fintech and oil & gas, focusing on intuitive interfaces that simplified workflows. • Developed prototypes and wireframes for new features, contributing to the launch of MVPs tailored to industry needs. • Conducted usability and A/B testing to gather feedback, informing iterative improvements for a user-friendly product. • Collaborated with remote cross-functional teams, ensuring alignment of design goals with business objectives and requirements.

• Reimagined the user experience for an educational software platform, creating a more engaging and accessible interface for users. • Designed scalable systems to support growth and consistency, enhancing collaboration between design and dev teams. • Led the design, prototyping, and development of new features to improve usability and boost engagement for students and teachers. • Conducted usability testing to gather feedback for design iterations that aligned with user needs and educational goals.

• Designed and optimized BSS solutions for telecom services, ensuring seamless user interactions and simplifying workflows. • Developed wireframes and prototypes for new features, enhancing user interaction and product scalability. • Implemented a scalable design system that streamlined development and ensured consistent UI/UX across products. • Collaborated with product and dev teams to align designs with business goals and user needs, contributing to faster iteration cycles in an agile environment.

• Developing and constant learning about Human Behavior and the psychology behind the way they interact with digital products. • Proactive learning about Human and End-User research methods • Best Practices and methodologies in software development and UX • Product Design • Usability Testing • Human-Centered Design