Karen Hales

Category Mgt. across Footwear, Apparel and Equipment between 4 categories. Seasonal budgeting & reporting duties. Liasing between, Customer service, Marketing, Brand communications, logistics & A/C's Managing Gross to Net revenues. A/C strategy & planning. Category forecasting. Seasonal "Go to Market" prep. Marketplace product mgt. Product development. Customer Service.

Sales representative -South Dublin region. ca. 100 customers. Assisted store mgt & presented information for launch of new product ranges. - Advised on how to increase turnover in-store, improving margins for customers. - Provided in-store training on products & equipment, concepts, product planograms and general hygiene. - Co-ordinated new store openings. - Achieved weekly volume targets set on key lines as well as daily ‘add-on’ targets to boost region sales.

Territory management to maintain and service existing customer base of 120 customers, generating product sales and improve on year end target. - To manage area credit control. - To ‘sell in’ promotional activities to key influential customers. - Management of business development budget used for negotiating business and running extra planned promos around localised activity. - Monitor all competitor activities within the market place and report to management of same.

- Generating and expanding client’s portfolio with the company. - Co-ordinating quotations and proposals for existing and new clients. - Sourcing third party suppliers, e.g. printers, sign-makers, catering companies etc. - Obtaining briefs from clients and briefing the creative team in full. - Campaign planning with the assistance of the Marketing Director.

International Business, Consumer Law, Marketing, Statistics, Economics, Psychology and Accounting