Khalid Tuer

1. Strategic Consulting (Vision, Mission, Value setting; Strategy development & Scenario management) 2. Business Development ("inside-out" & "outside in") 3. Sales & Marketing Consulting (Sales & Distribution Mgmt; Marketing & Portfolio Mgmt) 4. Operational and organizational excellence consulting (Functional process development and compliance; business planning, Performance Mgmt, organizational structure and footprint development) 5. Change & Transition Mgmt

Key Responsibilities include: • Designing & implementing Growth Strategies for Emerging Markets • Designing winning product- market combinations • Business model review and organizational structure assessment and adaptation • Re-structuring of organizational footprint + business model • Setting up regional office for LATAM in Panama & Review of Business Model • Design Channel & Distribution Strategy • Category/Country Growth Plan Mgmt • 2nd Level Distribution Mgmt

Analysis of business model / flow in the region Set and deploy Growth Strategy for MEA region in line with overall strategic ambition Define key markets, addressable opportunities, resources and investment requirements Elaborate and implement regional business plans Create / adapt the required organization Select agents/business partners/suppliers and define ways of working Support the distribution network and manage Key Account relationships Bottom line responsibility

Executive program in cooperation with Center of Creative Leadership and Philips Octagon TP program