Kim Rooijakkers

Team lead responsible for EMEA & APAC field marketing execution; strategic planning, budgeting and stakeholder management. Results oriented team player & analytical thinker. Strong project management skills. Keen on continuous learning and continuous improvement.

Strategic planning and execution of all field marketing activities, including PR. Content development for multi-channel marketing programs for the financial sector Budget responsibility for the region

Responsible for field marketing in EMEA, for the mainframe products including Application performance management, Test data management and developer productivity solutions. Tasks include online marketing, events, PR and campaign development and execution.

Dell Software Group Marketing Manager for BeNeLux and Scandinavia. Planning and execution of marketing activities in territory, including: field & partner marketing events, online marketing and PR. Previously: Quest Software, acquired by Dell in October 2012

Dell Software Group Marketing Manager for BeNeLux and Scandinavia. Planning and executing all events in the region for field marketing and partner marketing, planning and execution of online marketing (automation campaigns and single promotions), coordination of PR. Focus areas: Identity Management, Data Protection, Performance Monitoring, Database Management, User Workspace Management, Virtualization and Cloud

Marketing Assistant for BeNeLux and Scandinavia. Running all events in the region for fieldmarketing and partner marketing, planning and executing e-campaigns (automation campaigns and single promotions), coordinating PR.

Sales and technical support for the Dutch and Belgian market. Localization of website and manuals.

Responsible for coordination of sales related marketing activities, organisation and the implementation of backoffice sales services.

Almanac committee 2009: Editor Committee on information and enlightenment 2006-2007: Chairman Publication Committee 2005-2006: Journalist for quarterly magazine Congress committee 2005: responsible for sponsoring Forum committee 2005: secretary

Part of the supportteam, working on the communication to all employees of Nuon regarding the separation of the company in a network company and a energy-production company.

I worked in Brasília (Brazil) as an intern for the Social Incubator. I developped a exportation-/marketing plan for small, ‘fair trade’ oriented enterprises.

Part of the board of the student association. I was responsible for the Congress committee, Committee on Information and Enlightenment, Forum committee, Introduction committee and Companyfair committee. Responsible for the archives, and reneral board-tasks.

2003, 2006 and 2007 : I worked at NRF during the summer hollidays. I was a sales employee, for the foreign customers and SBUs. In 2006 I worked in the SBU in Granada, Spain.

Erasmus program.

Masters thesis about the effect of feedback in writing education.

I conducted a bachelors research for Pantein Verpleging en Verzorging. I researched the communication of Pantein towards their new clients. Minor 1: Strategic HRM, Minor 2: Learning in organisations