Lorenzo Zanon

Steer and Support all the Customer Service and Parts related business within the Mercedes-Benz Trucks organization for European Markets. Parts sales and pricing, service contracts portfolio and performance, connected services, workshop performance, retail excellence, CSP marketing, key account management, customer satisfaction, technical and commercial training, incentive programs and overall business growth are some of the activities we must take into consideration to build our business plan.

My responsability is to run the Commercial side of the Aftersales business for Commercial Vehicles in Colombia, working with different segments: Mercedes-Benz Buses, Mercedes-Benz Truck, Mercedes-Benz Vans, Freightliner, Thomas Built Buses and FUSO Trucks. My team and I manage all the Daimler dealerships of the country, providing the best services and parts at the right place in the right moment, building a closer relationship with our customer in order to provide them integrated solutions in a daily basis.

Grow business in general making both Commercial and Operational areas more efficient and structured. The aim is to support daily operations and develop new projects according to local needs and regional recommendations, covering all the organizational levels, from corporate to end customer.

As ASM my role was to support and manage Peru, Colombia and Mexico dealer network. Among others, the main objective was to develop and implement the RSM (Retail Sales Management) project with the local sales team and spread it out all over the country reporting directly to executive managers of the region.

Responsible for the development and share of the best practices of the Commercial Portfolio. This consisted of frequently trips to each Latin American markets to evaluate, document and share best practices of the different projects and commercial initiatives. I was also responsible to sell “well succeed” projects to Manager Directors of these LA countries and support them to implement or even adapt global projects to their local reality.

Export spare parts to several Latin American countries and also important overseas markets of Scania network. Lead time and up time evaluation and process improvements implementation. Develop with new logistic providers and new logistic flows with Purchase department. Monthly efficiency report and weekly follow up with logistic managers of Latin America.

Sommer School

Extension in International Trading