Luca Adamo

• Conducted structured market research on healthcare investors and emerging innovation trends to support deal sourcing and strategic decision-making. • Identified, evaluated, and engaged prospective strategic partners for both portfolio companies and the firm’s core operations, improving lead quality and partnership pipeline visibility. • Produced internal reports summarizing deal structures, competitive positioning, and strategic implications for the investment team. • Designed and implemented a workflo

• Developed a cross-channel internal communication strategy aimed at improving employee engagement across departments. • Conducted 50+ employee interviews and audited internal communication channels to identify bottlenecks and engagement barriers. • Delivered a set of data-driven recommendations to leadership, enhancing message clarity, channel effectiveness, and overall employee experience.

• Analyzed sponsorship and partnership strategies and benchmarked practices against four major Swiss competitors. • Recommended improvements for digital presence, public relations activities, and sponsorship structure to strengthen brand visibility and partner value.

• Conducted competitor benchmarking to refine the company’s business model and market positioning. • Interviewed 49 target customers to assess brand awareness, customer experience, and purchase drivers. • Developed strategic recommendations to improve brand storytelling, product line, expand customer acquisition, and strengthen overall marketing execution.

Specialization in Strategy and Entrepreneurship with a focus on Marketing and Human resources • Key modules: Corporate Strategy, Statistical Data Analysis, Project Management, ERP Systems, Writing Business Plans.

Specialization in Business, Markets, and Society, with a focus on Marketing and Corporate Branding • Key modules: Marketing, Brand Management, Research Methods.