Michael Schubert

Premium

Employee, Head of Digital Intelligence, Sky Deutschland GmbH

Unterföhring, Germany

Skills

Digital Analytics
Digitale Optimierung
Adobe Experience Cloud
Digital Transformation
eCommerce
Digital Marketing
Online Marketing
Web Analytics
Adobe Analytics
Conversion Optimierung
Adobe Target
Tag Management
Adobe Launch
Adobe Audience Manager
Data Management
Consent Management Platform
Sourcepoint
GDPR
AB Test
Personalisierung
Mobile Analytics
App Measurement
Video Measurement
Tracking Implementation
SiteCatalyst
Dashboard Building
TV
Verlage
Medien
Projektmanagement
Kommunikationsfähigkeit
Teamführung

Timeline

Professional experience for Michael Schubert

  • Current 3 years and 7 months, since Mar 2018

    Head of Digital Intelligence

    Sky Deutschland GmbH

    Digital Analytics (Web, App, OTT), Digital Data Strategy, DMP, Personalisation, Optimisation, Insights & Repoting, Search & SoMe Insights

  • 1 year and 1 month, Feb 2017 - Feb 2018

    Director eBusiness Intelligence (Digital Intelligence)

    Plan.Net Business Intelligence GmbH & Co. KG

  • 3 months, Nov 2016 - Jan 2017

    Head of Digital Intelligence

    Sky Deutschland Fernsehen GmbH & Co KG

    Online Marketing, Digital Analytics, Digital Insighs, Optimierung und Personalisierung, Adobe Marketing Cloud, Implementation Design, Data Management

  • 5 years and 1 month, Oct 2011 - Oct 2016

    Senior Manager Webanalytics

    Sky Deutschland Fernsehen GmbH & Co. KG

    Koordination und Consulting Webanalyse, Weboptimierung, Testing & Targeting, TV, Streaming, Video, Conversion Optimierung

  • 7 years, Oct 2004 - Sep 2011

    Senior Web Business Consultant, Project Manager

    TOMORROW FOCUS Technologies

    Senior Consultant: Webanalytics, Weboptimierung, Testing & Targeting, Webanalytics Implementation & Consulting, Conversion Optimierung +++ Projektmanagent: Cross Media Plattformen, Content Enrichment, FAST Enterprise Search

  • 2 years and 7 months, Jan 2002 - Jul 2004

    Manager Community & Value Added Services

    Tiscali

    Entwicklung ISP Mehrwertdienste, Internet Services, Communities, Email Dienste, Projektmanagement

  • 2 years and 10 months, Dec 1998 - Sep 2001

    Ressortleiter Online-Entwicklung

    ProSieben Digital Media

    Entwicklung neuer Internet Services, Communities (redseven), Games, Shops, technisches Business Development, Projektmanagement

  • 3 years and 8 months, Apr 1995 - Nov 1998

    wiss. Mitarbeiter/Projektmanager

    HemholtzZentrum München (ehem. GSF - Inst. für med. Informatik)

  • 2 years and 10 months, Jun 1992 - Mar 1995

    Knowledge Engineer

    Interface Computer / Münchener Rück / sd&m

Educational background for Michael Schubert

  • 6 years and 2 months, Oct 1985 - Nov 1991

    Informatik

    TU München,

    Datenbanken, wissensbasierte Systeme, Künstliche Intelligenz (FORWISS Bayerisches Forschungszentrum für wissensbasierte Systeme) Wirtschaftswissenschaften

Languages

  • German

    First language

  • English

    Fluent

  • Spanish

    Basic

  • French

    Basic

Wants

Austausch Digital Analytics
Austausch Digitale Transformation
Austausch Adobe Experience Cloud
CDP

Interests

Kino
Kleinkunst
Konzerte
Politik
Internetkultur
Neue Medien
TV
Serien

Browse over 18 million XING members