Michel Siegenthaler

- SVP, head of department, direct report to board member, member of top managment - Responsible for commercial & marketing management of residential business, CHF 4.5bn revenues - Responsible for proposition management, pricing strategy, business intelligence, device management, go-to-market, channel management and performance management

Head of department (70 employees), direct report to board member, member of top managment. Responsible for marketing management of residential business, accounting for CHF 4.5bn revenues. Responsible for proposition managment, pricing strategy, strategic go-to-market, roaming business (both retail and wholesale), device management and marketing business intelligence.

Responsible for proposition and pricing management of Swisscom's residential business, accounting for CHF 4.5bn revenues. Leading three teams with a total of 15 employees, member of top management .

Responsible for pricing strategy of Swisscom's residential business. Member of middle management.

Responsible for network, IT and wholesale strategy. Leading a team of strategy managers, member of middle management.

Responsible for network strategy (both fixed and mobile), responsible for bidding strategy in spectrum auction in 2012, responsible for wholesale strategy

Strategisches Marketing, Controlling