Murat Güracar

• Establishment of the Turkish subsidiary of Arntz Optibelt Group, startup of the company • Management of 17 people organisation • Planning and implementing of sales strategies; market, product and price analyses, defining of pricing strategies. • Creation and execution of industrial and automotive IAM distribution networks. • Implementation of ISO 9000 QM system. • P&L responsibility.

• Management of 35 employee organisation • Restructuring and reorganisation of the Turkish subsidiary into a corporate standard • Leading of assembly, sales, application engineering and commissioning, after sales, marketing, finance and accounting, logistic, warehouse, quality and HR activities, HSE regulations • Implementation of ISO 9000 QM system • Implementation of SAP R2 • Export business to Middle East countries • Creation and execution of distribution network • P&L responsibility

• Planning and implementing of sales strategies together with the lead centers and business units from head quarter, located in Germany • Managing and improving of distribution network, implementing of head quarter strategies, adapting them to the local market needs • Establishment of contact to OE customers, follow up of projects • Market, product and price analyses, defining of price strategies in the country in co-operation with HQ Business Development and Product Marketing • P&L responsibilitiy

Finance, accounting, production management, business administration, strategic management, HR management, marketing