Nevena Berat

Angestellt, Chief Product Officer (CPO), WolkAbout
Prague, Czech Republic

Fähigkeiten und Kenntnisse

Product Marketing
Market Research & Analysis
Consumer Behaviour
Marketing Strategy
Customer Development
Management
Product Lifecycle Management
Business strategy
Business Development
Product Road Map
Product Development
Project Management
Key Account Management
Social psychology
Industrial and Organizational Psychology
Scientific Writing
Statistical Modelling
SEM
SPSS
EQS
Big Data
R programming language
Positive psychology
Employee training

Werdegang

Berufserfahrung von Nevena Berat

  • Current 7 years and 3 months, since Mar 2019

    Chief Product Officer (CPO)

    WolkAbout

    • Defining the product roadmap and overall strategy • Planning and coordinating the implementation of marketing strategy • Roadmap management including feature prioritisation and scoping • Synthesizing roadmaps into business requirements • Working closely with the team of engineers and designers to ensure reqs are built to specs • Acting as a product evangelist to build awareness and understanding • Overseeing online and offline presence of the company • Coordinating participation at industry events

  • 1 year and 3 months, Jan 2018 - Mar 2019

    Chief Business Development Officer

    WolkAbout

    • Leading the development of Marketing & Business Development strategies and coordinating their implementation • Overseeing both online and offline presence of the company • Maintaining and developing relationships with existing customers and partners • Identifying and building new business partnerships • Participating in the development of Product strategy • Acting as a product evangelist to build awareness and understanding • Coordinating participation at events • Coordinating external relations

  • 1 year and 11 months, Mar 2016 - Jan 2018

    Business Development Officer

    WolkAbout

    • Developing and coordinating the implementation of Marketing & BD strategies • Maintaining and developing relationships with existing customers and partners • Identifying and building new business partnerships • Analysing market research data and competitor offerings • Participating in the development of Product strategy • Creating marketing collateral, web content and support documents • Overseeing the online presence of the company • Organising and coordinating participation at events

  • 4 months, Dec 2015 - Mar 2016

    Product Marketing Manager

    WolkAbout

    • Analysing and evaluating market research data, market trends and competitor offering • Defining the target market and understanding the potential customer • Developing product positioning and messaging that differentiates the products • Creating marketing collateral, web content, blog posts and support documents • Overseeing the online presence of the company • Managing social networks • Organising and coordinating participation at events • Supporting external relations and internal processes

  • 8 months, Apr 2015 - Nov 2015

    Research Consultant

    GfK

    - Identifying clients' needs and wants; - Developing and maintaining relationships with clients; - Usage of effective research methodologies, sampling techniques and sample group selection; - Planning, developing and implementing research strategies; - Effectively managing data and resources (people, time and budget); - Tracking and monitoring project progress and developing project work plan; - Preparing reports with findings and recommendations for clients’ future marketing activities

  • 4 years and 8 months, Mar 2011 - Oct 2015

    Scientific Assistant

    Department of Psychology, Faculty of Philosophy, University of Novi Sad, Serbia

    Student associate in a longitudinal study on mental health and factors that affect it - “Hereditary, environmental, and psychological factors of mental health”, financed by The Ministry of Education, Science and Technological Development of Republic of Serbia (project registry number 179006)

  • 1 year and 7 months, Oct 2013 - Apr 2015

    Research Assistant

    GfK

    - Identifying clients' needs and wants; - Developing and maintaining relationships with clients; - Usage of effective research methodologies, sampling techniques and sample group selection; - Planning, developing and implementing research strategies; - Effectively managing data and resources (people, time and budget); - Tracking and monitoring project progress and developing project work plan; - Preparing reports for clients; - Keeping management informed by submitting activity and results reports

  • 1 year and 8 months, Mar 2012 - Oct 2013

    Research Intern

    GfK

    Participation in research projects under the supervision of senior researchers and manager of the department

  • 10 months, Sep 2011 - Jun 2012

    Career Consultant

    Center for Career Development and Student Counseling, University of Novi Sad

    Vocational guidance and individual career counseling, as well as organizing and conducting soft skills seminars, workshops and personal development trainings

  • 2 months, Apr 2012 - May 2012

    Marketing Intern

    Marketing agency „Head made“ d.o.o.

    Participation in research projects (desk research)

Ausbildung von Nevena Berat

  • Current 12 years and 8 months, since Oct 2013

    Psychology

    University of Novi Sad

    Big Data in Personality Psychology

  • 2 years, Oct 2011 - Sep 2013

    Psychology

    University of Novi Sad

    Industrial and organizational psychology; Social psychology; Positive psychology

  • 3 years, Oct 2008 - Sep 2011

    Psychology

    University of Novi Sad

Sprachen

  • English

    C1 (Fließend)

  • Spanish

    B1-B2 (Gute Kenntnisse)

  • Russian

    A1-A2 (Grundkenntnisse)

  • German

    A1-A2 (Grundkenntnisse)

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