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Olga Shchors

Auf der Suche nach Festanstellung, Voll- oder Teilzeit

Angestellt, Product Owner Proxy, Denizen GmbH
Berlin, Deutschland

Fähigkeiten und Kenntnisse

Online Marketing
Marketing Communications
Branding
HubSpot
Data Analysis
Microsoft Excel
Google Ads
Google Analytics
Facebook Ads Marketing
Inbound Marketing
Account-based Marketing
Marketing
Social Media
B2B
Advertising
Content marketing
Social Media Marketing
Marketing management
English Language
E-Mail Marketing
Strategic marketing
Campaign Management
Media planning
Marketing strategy
Marketing Planning
Product Marketing
Performance marketing
Customer Relationship Management
German
SEO
IT Project Management
Advertising planning
Team work
Communication skills
Reliability

Werdegang

Berufserfahrung von Olga Shchors

  • Bis heute 1 Jahr und 4 Monate, seit März 2024

    Product Owner Proxy

    Denizen GmbH

    - Created the marketing materials set for the new digital platform (integrating real estate and hospitality), including Webflow website development, sales collateral, App Store promotional assets, and ad hoc marketing materials. - Assisted the Product Owner in maintaining the backlog by creating detailed user stories with acceptance criteria, working on test case descriptions, and gathering/processing user feedback to further improve the app. Managed the translation of the app into German.

  • 1 Jahr, Okt. 2021 - Sep. 2022

    Senior Product Marketing Manager

    Edvantis

    - Increased the number of SQO (sales qualified opportunities) by 35% by implementing marketing automation (lead scoring and lead nurturing workflows setup in Hubspot) - Setup ABM funnel with B2B lead-to-win rate of 10-15% (toolset used - Hubspot, Crunchbase, Leadfeeder, Reply.io) - Developed the company service portfolio by launching sales of 3 new IT development services (Payments, BigCommerce, Microsoft Dynamics services)

  • 1 Jahr und 4 Monate, Juli 2020 - Okt. 2021

    Senior Product Marketing Manager

    Svitla Systems Inc.

    - Decreased CAC by 35% by using paid channels (search, social), and setting up the number of A/B tests - Grew SEO traffic acquisition 3x in three months and optimized it, which resulted in enabling sales wins from SEO channel (avg. cost per deal $55K) - Enabled informed marketing & product development decisions by setting up product analytics (Google Analytics, Amplitude, HotJar) - Enabled B2B sales by developing sales decks, and sales materials and setting up CRM for the sales development team

  • 1 Jahr und 4 Monate, Feb. 2019 - Mai 2020

    Marketing Project Manager

    Processica

    - Enabled sales by creating branding, the website (from scratch up to 30 pages), sales decks, and implementing the CRM together with a team of 4 people - Enabled product MVP development by supplying the product team with research (competitors' research, user interviews, quality and quantity analytics)

Ausbildung von Olga Shchors

  • 10 Monate, Sep. 2010 - Juni 2011

    Media Communications Management

    V. N. Karazin Kharkiv National University

  • 3 Jahre und 10 Monate, Sep. 2004 - Juni 2008

    Sociology, Social Science

    National University of Kyiv-Mohyla Academy

Sprachen

  • Englisch

    Fließend

  • Russisch

    Muttersprache

  • Ukrainian

    Muttersprache

  • Deutsch

    Gut

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