Rafał Goszyk

Built and scaled Prianto Poland from a one-person operation into a trusted, profitable IT distributor. Led strategy, sales, P&L, vendor onboarding, and partner growth. Introduced key vendors to CEE markets. Implemented CRM and GTM tools. Acted as a strategic link between global vendors and local partners, ensuring long-term growth through operational excellence and strong channel relationships.

Recruited and enabled new channel partners, including migrations from competitors. Built and executed GTM strategies with vendors like Citrix, IGEL, WYSE, and ThinPrint. Managed partner communications, events, and campaigns to drive engagement and loyalty. Provided commercial and licensing support to partners, boosting pipeline quality. Secured and grew Citrix’s exclusive distribution rights through balanced partner management.

Establishing and maintaining relationships with customers, preparing and running software presentations, pre-implementation analysis, software customization, software implementation and training for customers, tests, office work coordination. Success: 3 years agreement with Warsaw School of Economics for interactive timetabling software - CELCAT

Establishing and maintaining relationships with customers, concluding sales advising on forthcoming product developments and discussing special promotions, providing help and advice to customers, providing training to sales staff, advising on customer friendly website interface.

Insuring appropriate guest service, maintaining displays, ordering products, handling guest situations, organizing and running leisure events, advertising activities to customers, providing advice and supervision for the centres’ activities, managing staff.

marketing planning process, implementation in a range of marketing contexts including organisational strategy, culture and the broader marketing environment. Develop and manage a brand and product portfolio in the context of the organisation's marketing strategies