Raquel Mendonça

Social Media Management- Managed digital presence and content strategy, ensuring consistent positioning across digital platforms. Copywriting and content creation aligned with business goals. Digital Marketing Campaigns- Developed email marketing campaigns and marketing automation flows to nurture and convert audiences. Event Management- Planned and coordinated corporate events (200+ attendees). Defined communication strategies for international trade fairs ( France, Italy, and Germany.)

Social Media Management- Managed digital presence and content strategy, ensuring consistent positioning across digital platforms. Copywriting and content creation aligned with business goals. Digital Marketing Campaigns- Developed email marketing campaigns and marketing automation flows to nurture and convert audiences. Event Management- Planned and coordinated corporate events (200+ attendees). Defined communication strategies for international trade fairs ( France, Italy, and Germany.)

Social Media Management- Managed digital presence and content strategy, ensuring consistent positioning across digital platforms. Copywriting and content creation aligned with business goals. Digital Marketing Campaigns- Developed email marketing campaigns and marketing automation flows to nurture and convert audiences. Event Management- Planned and coordinated corporate events (200+ attendees). Defined communication strategies for international trade fairs ( France, Italy, and Germany.)

-Strategic Content Planning -Copywriting -Article Writing -E-Mail Marketing Strategy -Development of E-Mail Marketing Campaigns -Corporate Communication Strategy Planning and Development

As Marketing and Communications Director, I was responsible for leading the creation and management of digital content for social networks. In addition, I coordinated the development of physical communication materials such as brochures, posters and displays, always focused on conveying the message in an effective and attractive way. I worked closely with the team to plan campaigns that would increase brand visibility and public engagement.

I was responsible for developing strategic marketing plans, with a focus on creating actions that would help achieve each company's objectives. I also played an active role in creating and managing databases, organising key information to optimise campaigns and improve target audience segmentation. I also collaborated in the development of international e-commerce plans.

Average: 15/20

Average: 17/20 Recipient of a First-Year Academic Excellence Scholarship Class Representative for 3 Years Program Representative for 2 Years Erasmus Student Buddy/Mentor