Saeed Esmaeili

Retail and wholesale structures set up, how to choose the best sales channels and how to compete in them, Set up sales organizations and processes, Designing Strategic market entry options (RTM Models), Category growth plans, Strategic and executional marketing plan set up, Trade Marketing tasks like as: definition of the points of sales picture of success, And Understanding the shoppers’ motivations and barriers are some of my responsibilities in Certius.

Lesaffre Group is the first Yeast & Bread Improver producer in the world. Design a comprehensive sales & Marketing strategy plan for Iran's Market, Marketing Research, Distributors & Dealers setup in Iran's Market, Marketing campaign, Market Study, B2B and B2C Sales management, Sales team Management based on yearly and monthly sales targets, Sales Reporting, Related market analyzing and Price analysis are some my responsibilities in Lesaffre Group.

Design and determining sales team target based on Sales Channels, Customer Categories and Visit Routes, Manage Area Sales Managers to achieve the volume and profit objectives of regional plans, define a project to prepare several perfect stores according to the standard merchandising rules and achieving the best visibility, monthly promotion set up and managing it’s execution in the region, was some of the main responsibilities at RGP Co.

Design and Implement DMS Project (Distribution Management System) in Unilever Iran’s distributors as a Project Manager. Preparing all of Sale Department Informative and reporting requirements like as: Distributors Claiming Process, weekly/monthly promotion definitions, price structure definitions, supervisor’s incentive process, Replenishment Process in sales order creation and etc.

Senior ERP Consultant with focus on Manufacturing, Logistic & Sales and CRM Modules.

Planning & System Analysis