Sarah-Jane Galzy

Product Manager on mobile applications for the European area : -Proposing A-Z product enhancement plans to Planning and R&D teams in Korean Headquarters to improve user experience; recommending key user interface improvements to support annual targets of usage & activations. Launched a strategic local Marketing campaign with FC Bayern Munich; proposed relevant Marketing activities, supported all stakeholders in contractual negotiations to ensure closing of partnership deal, secured budget in Korea.

3 months assignment: Contributed to planning a global product of content offers for Samsung's flagship GALAXY range. Defined product strategy and concept; identified product development needs (positioning, UX/UI) and proposed improvements; presented an improvement recommendation plan to top management teams in HQ for 2015. Received positive feedback from top management. Proposed an optimization plan between Headquarters and EU regional offices. Supported operational launch of the service on new devices

- Managing French SMB Accounts (5-10) to discuss best-selling product placement and negociate in & out-store business opportunities to increase traffic. - Defining & maintaining a competitive content roadmap: generating and executing yearly marketing plan, supervising production of creative elements - Contributing to develop newly launched product "Samsung Books" App at European division level : proposed and followed up UI & product pages improvement projetcs with HQ editorial & UI design teams in Korea

- Built up netbook & tablet ranges: analyzed markets; followed up product implementation from constructor negotiation to launches; developed Go To Market material (online & POS). - Elaborated communication plans to support product launches. Proposed a multi-level plan to Google™ for their Chromebook launch in France: constructed key publicity events in-store & online. - Carried out training programs for Sales Force (planned sales competitions,built specs to negotiate dotation budgets)

- Examined brand performance: followed strongly-emphasized daily/weekly/monthly investigations to present them to managers. - Developed brand design: operated packaging change from creation phase to final proof. - Executed brand activation plans: managed key promotional actions (on-pack & POS); carried out targeted CRM activities.

- Developed product innovation: established qualitative tests; carried out consumer perception studies; researched and proposed new product brandings & namings. - Conducted the development of innovating product Dentabits, strategic Treat range creation for MARS Fr.: researched product naming; elaborated consumer perception tests; conceived CRM supports to decide on final naming & design; had responsibilities in team work with European units. - Analyzed segment and brand performance, watched trends/insights

Analyzed and evaluated group competencies and levels. Calculated strategic reorganizations for team work according to levels and abilities. -Created and developped key methods for Team motivation and stimulation : conceived training supports ; created and carried out team interaction procedures ; generated cometition games through self-assessment approaches.

- Followed logistics : controlled stocks & shelf assortment. - Improved POS display : upgraded store layout and brought the idea of developing sampling methods per target segments. - Managed intense, customer focused bar pressure with high organization demands. Named best employee of the term.

- Upgraded customer relationship: tracked agency performances; improved customer offer (Credit Survey Department). - Accompanied corporate change: communicated towards agencies (emailing, phoning); implemented internal training on a new key tool.

- Marketing & Communications specialization. - Proposed a Business Plan for a catering structure as final Graduation dissertation.

Master 1st year. Awarded with Honours.

Languages, Literature & Civilizations - English studies. Proposed a research project in American civilization as final Graduation dissertation : "Martin Luther King & Malcolm X : Comparing two pre-eminent figures in the 20th century Black Cause struggle"