Shruti Nandanwar

As a Marketing and Growth Intern, I focused on identifying growth opportunities through market research and digital marketing strategies. -My efforts led to a 15% improvement in growth and a 30% increase in attracting potential customers. -I improved brand visibility and contributed to achieving business goals by enhancing SEO and social media engagement, resulting in a 50% boost in online presence.

-As a Digital Marketing Intern at Club Canary, I manage website content through WordPress, create SEO-optimized articles, and implement strategies using Yoast SEO and SEMrush to boost organic traffic. -My role involves producing engaging content with Canva and Adobe Creative Cloud, conducting keyword research, optimizing meta tags, and building backlinks to improve search engine rankings.

-As a Market Research Executive at Petpooja, I conducted market research for new product development, focusing on WhatsApp Business Accounts (WABA), payroll applications, and food-serving robots. -I directed quantitative and qualitative research projects using tools like SurveyMonkey to gather customer feedback and analyze preferences. By using Google Trends, I identified industry trends and competitor strategies, providing actionable insights that influenced product development and marketing strategies.

-As a Market Research Analyst at GRG Health, I utilized primary and secondary research methods, along with qualitative and quantitative analysis to gather data on consumers and competitors. -Tools like Tableau for visualizing insights, and Microsoft Excel for organizing information, ensuring clear communication of findings.

MBA candidate specializing in innovation and management, with a strategic vision and expertise in understanding customer environments, optimizing operations, and demonstrating strong leadership. Currently pursuing an MBA, I bring strong communication, creativity, analytical thinking, and collaboration skills to contribute to the success of my studies and drive progress in my career.

Bachelor of Technology in Biotechnology graduate with a solid foundation in molecular biology, genetic engineering, and bioinformatics, complemented by a solid foundation in digital marketing and management fundamentals. With a background in both science and marketing, I apply my cross-disciplinary knowledge to contribute to innovative solutions in research and healthcare, blending technical expertise with strategic thinking.