Svetlana Makeeva

Angestellt, Market Manager, Daimler AG
Stuttgart, Deutschland

Fähigkeiten und Kenntnisse

Strategic Marketing
Market Analysis
Brand Management
Communication
Advertisement
Market Development
Project Management
Product Development
Market Manager

Werdegang

Berufserfahrung von Svetlana Makeeva

  • Bis heute 9 Jahre und 3 Monate, seit Juni 2016

    Market Manager

    Daimler AG

    Market Manager for following countries: Israel, West Bank, Mongolia Product: VANs

  • 1 Jahr und 4 Monate, Feb. 2015 - Mai 2016

    Market / Product Management (CAReer)

    Daimler AG

    • Sales Operations Europe: business development • International assignment at Mercedes Benz Luxembourg: vehicle’s integration in the sales process • International assignment at Mercedes Benz France: development and improvement of the internal planning and reporting system, steering process, dealer network analysis

  • 2 Monate, Nov. 2014 - Dez. 2014

    Intern

    Testo AG

    • Assisting in the preparation of the business plan for Southeast Asia, including profit and loss statement • Accompaniment of the planning process 2015 • Various analyses in SAP BW • Commission accounting • Daily business activities in market management

  • 1 Jahr und 4 Monate, Juli 2013 - Okt. 2014

    Project Management – Business Development and Marketing

    Bilcare Research GmbH

    • Analysis and monitoring: market, industry, competitors • Development, evaluation and implementation of a marketing strategy • Participation in the development and expansion of the distribution structure for the CIS market • Close cooperation with sales and product management (customer visits, organization and participation in trade shows and customer events) • Involvement in the strategic planning and implementation of new products • Press and Public Relations

  • 9 Monate, Okt. 2012 - Juni 2013

    Intern

    Bilcare Research GmbH

    Master Thesis: “Adaptation of the Market Entry Strategy to the Peculiarities of the B2B-Marketing in CIS Countries”

  • 7 Monate, Apr. 2012 - Okt. 2012

    Intern

    Pfizer Deutschland GmbH

    • Customer management • Consultation with planning department • Shipping management • Working with following programs: MAPS, Manugistics, ISS, FIS, ASSIS, ICE • Item maintenance

Ausbildung von Svetlana Makeeva

  • 5 Monate, Okt. 2011 - Feb. 2012

    Business Development

    The School of Business and Social Sciences (ESERP)

    Financial Management, Technological Innovation in Business and Marketing, Production and Operation Management, Brand Value, Product Strategy and Brand Positioning, International Business Design, Strategic Management, Economic Analysis

  • 2 Jahre und 8 Monate, Okt. 2010 - Mai 2013

    International Business and Economics

    University of Applied Sciences Schmalkalden

    Strategic and International Marketing, Strategic and International Human Resource Management, Organisational Behaviour, Regional and Labour Economics, European Business Law, International Financial Markets and Portfolio Selection Theory, International Monetary Economics, Marketing Research

  • 6 Monate, Sep. 2009 - Feb. 2010

    Economics

    University of Freiburg

    Economic models of employee motivation, Intercultural competence, Writing skills for academic English, German as foreign language

  • 3 Jahre und 11 Monate, Sep. 2006 - Juli 2010

    Economics

    Voronezh State University

    Banking, Finance and Credit

Sprachen

  • Englisch

    Fließend

  • Russisch

    Muttersprache

  • Deutsch

    Fließend

  • Französisch

    Gut

  • Spanisch

    Gut

  • Portugiesisch

    Grundlagen

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