Tran Giap

- Support the digital team in the roll-out, implementation, monitoring and update of digital projects - Contribute to ensuring consumer centricity across all digital touchpoints - Assessment of SEO performance for key countries in cooperation with agencies - Support in the creation of international presentations - Briefing, monitoring, reporting, and evaluation of various digital projects as well as coordination with agencies and other service providers

- Analysing digital performance data to support generating media plans. - Data analysis on Adobe Analytics (Adobe Omniture), Google Ads Analytics, Sizmek & create own analysis on Excel report. - Setting up a taxonomy for digital campaign tracking. - Planning, implementing & optimizing E-Commerce campaigns for clients on D2C, Lazada, Tiki, Shopee (Southeast Asia marketplace). - Setting up and optimizing on digital media platforms such as Facebook Business Manager, Google Ads, Apple Search Ads

- Analysing data & implementation campaigns on media platforms such as Facebook Business Manager, Google Ads,… - Preparing campaign reports with data visualization on quarterly/annual Media reviews. - Running data on media data tools for preparing proposals to pitch to new clients. - Monitoring and optimizing the whole process from briefing to post-buy. - Communicating daily and maintaining rapport with digital media publishers. - Executing marketing budget and financial report to line manager.