Vincent Lootens
Student, Agile Project Management, University of Maryland, College Park
Rouen, Frankreich
Über mich
Executive Leader specialised in digital transformation, customer-oriented, problem solver, team builder, accustomed to the international assignments, my objective is to lead a company or contribute to the acceleration of its transformation, to engage or increase its omnichannel activities, to foster its expansion international.
Werdegang
Berufserfahrung von Vincent Lootens
Bis heute 1 Jahr und 10 Monate, seit Sep. 2022
Digital Transformation Advisor
Kotryna Group
8 Monate, Juli 2021 - Feb. 2022
Chief Digital Officer
Top Shop International
7 Jahre und 3 Monate, Apr. 2014 - Juni 2021
E-Commerce Director
Sportmaster
2 Jahre und 3 Monate, Okt. 2011 - Dez. 2013
Chief Marketing Officer
KupiVIP
In charge of all marketing activities for KupiVIP Holding - leading a team of 33 persons covering Product development, Online marketing, CRM, PR& advertising, Design & Product design, along with management of Private Labels departement and Shoptime leadership. Growth of members’ and buyers’ database 5 folds through management of different channels of customer acquisition (CPC, CPA, CPL, SEM, SEO campaigns) – optimization of return on CAC (10 months, 5 folds payback on 1 EURO basis)
4 Jahre, Jan. 2010 - Dez. 2013
Executive Director
Inbox Russia
As Executive Director, I was in charge of the management, the growth of revenues and workload of the agency. Main purpose of Inbox's activities is to improve the efficiency of commercial and marketing plans through the understanding of interactions with consumers and their relevant translation into actionable plans.
1 Jahr, Okt. 2008 - Sep. 2009
Marketing Director
TSUM - Mercury Group
Heading department made of 5 divisions – Creative Department, In-House Production, Loyalty Programs, Trade Marketing and Advertising & PR – 76 subordinates. Set-up of new organization, definition of duties and responsibilities; budgeting; sales planning; Budget 12 ME. Move the ogranization from ad'hoc management into an effective budgeted one.
3 Jahre und 3 Monate, Aug. 2005 - Okt. 2008
Consumer & Trade Marketing Director Russia
ALTADIS, S.A
2 Jahre und 2 Monate, Juni 2003 - Juli 2005
Brand manager
ALTADIS, S.A
In charge of portfolio of brands - cigarettes & Other tobacco products - contributed to the european development of cigarettes brand as cigarettes or RYO, developed & upgraded brand proposition, issued recommendation on development of OTP.
1 Jahr und 1 Monat, Juni 2002 - Juni 2003
Product Manager
ALTADIS, S.A
Appointed on one of key french brands, did complete brand proposition & finetuned positioning. Developed new packaging, initiated development in surrounding countries, contributed to substantial growth of brand in its markets - from 3 to 5% in France for ex.
2 Jahre und 1 Monat, Okt. 1996 - Okt. 1998
Export Area Sales Manager
ALTADIS, S.A
In charge of non-structured markets, I launched portfolio of brands in numerous countries (Romania, Georgia, Yemen, Armenia, Panama,.). Recruitement of sales & marketing team in respective countries, management of partnership, licensing contracting in Canada & Moldova. Grew the turnover in volume by 100%, dropped losses by 3 to break-even.
1 Jahr und 11 Monate, Dez. 1994 - Okt. 1996
African Markets Export Manager
ALTADIS, S.A
In charge of English & Portuguese speaking countries, I appointed distributors, set-up sales & promotion teams in Nigeria, RDC, Rwanda, Angola & Mozambique. I launched brands & developed business model in respective countries. Did issue recommendations on Eastern African countries implementation. Grew acitvities or recommended withdrawal when conditions of success were no longer met.
Ausbildung von Vincent Lootens
Bis heute 1 Jahr und 10 Monate, seit Sep. 2022
Agile Project Management
University of Maryland, College Park
10 Monate, Sep. 2021 - Juni 2022
Digital Transformation: From AI and IoT to Cloud, Blockchain and Cybersecurity
Massachusetts Institute of Technology
8 Monate, Sep. 2002 - Apr. 2003
Marketing Management
Paris Business School - ESCP
Marketing from A to Z - Preparation to head of Marketing
1 Jahr, Okt. 1989 - Sep. 1990
Transfer of Know How, Franchising
Rouen Business School - ESC
Business models to develop internationally when out of resources - To move from local to global
3 Jahre und 4 Monate, Juni 1986 - Sep. 1989
International Management
ESCE Paris
International business development - how to grow abroad.
Sprachen
Französisch
Muttersprache
Englisch
Fließend
Spanisch
Fließend
Russisch
Gut