Viviana Alonso

Lead, support or coordination for business development projects and in-licensing opportunities for Mexico and/or all LATAM countries. Responsible for securing trademark availability and mantainance for all current and close-to-launch products in LATAM and Export countries.

External advisor to the company´s partners to New Market Entry (In Central and South America and with a special focus on Mexico) with reference to energy saving solutions and clinical trials management and registration process for pharmaceutical and biotech products. Identification of prospective partners for the company and negotiator between parties.

In charge of the Business Development division of the company and the team. Coordination of the research, market and feasibility analyses of new businesses. Development of marketing and sales strategies. Responsible of contacts with international pharmaceutical companies and the delivery of presentations to clients.

In charge of development projects in the Business division of the company. Research and market analyses; feasibility analyses of new businesses, marketing and sales strategies; contact with international pharmaceutical companies; creation and delivery of presentations to clients.

In charge of coordinating marketing strategies for different products, market research, negotiations with suppliers and media, interacting with advertising and public relations agencies, and design of all sales materials. Coordinator of advertising campaign for OTC products.

In charge of market development for the introduction of imported products. Participation in the creation of the company; design and image; market research, creating sales directory, and inventory control, design of sales materials.

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