Wendy Soucie

As the internal expert for social media on the Center of Excellence team, I advocate and support Parker Hannifin’s Win Strategy through the use of social business strategy to reach audiences across various platforms while increasing product and brand awareness. Additional responsibilities are in developing, monitoring and evaluating social media strategies across all sales companies, departments, divisions, business units, brands and markets that enhance Parker’s global digital strategy.

founder, owner, blogger, social business strategist, business development, marketing, product development

Responsible for business development, social media strategy development, project management and mentoring of new employees.

Account executive responsible for business development and marketing of CRM software and hardware as well as application / web development services.

Flad Architects is a national architectural and engineering firm specializing in high design and high technology work place environments. Clients were fortune 1000 Pharmaceutical and research companies, academic institutions and major corporations. Developed, managed, or implemented budget for business development, marketing, public relations advertising, and promotional efforts. Developed long term and in depth client relationships with national top 50 pharmaceutical and biotech clients.

SCS BT Squared is a comprehensive civil and environmental engineering firm serving five primary markets: Agricultural Companies, Local Governments and Government Agencies, Real Estate Development, Solid Waste, and a host of Industry & Commerce clients. In my role I was responsible for development of brand, marketing materials, strategic marketing plan, company representative at presentations, tradeshows, new business development and sales training.

Mechanical Systems Inc, is a manufacturer and designer of Continuous Emission Monitoring Systems primarily sold to public utilities, government facilities and large manufacturers throughout the United States and Canada. Responsible for national and strategic sales and marketing plans and implementation. New business development, tradeshows, conferences, direct phone calling. Directed the creation of all print marketing materials and agency management.

Distributor and manufacturer's rep organization for pumps, fluid handling equipment and waste and water treatment for all industries including pulp and paper, food, general industry, municipal, automotive and chemical processing. I was responsible for business development, account management, customer service, service sales, trouble shooting, technical design and sizing, seminar presentation for product selection and maintenance.

Manufacturer of needle, spherical and large diameter roller bearings for a diverse range of products in the B2C and B2B markets. Clients included Harley Davidson, Bucyrus Erie, Chrysler Outboards, Webster Electric, Twin Disc, Oilgear, Rexnord. I worked in Wisconsin and was responsible for account management, design and engineering communication for product, customer service and support, business development and contract management and negotiation.